Introduction

RedRock Equity Group, LLC is a Family Office that looks to invest in well-positioned companies across North America.  We value sustainable profitable growth, professional governance, and a clear plan to exit. We believe in companies that are focused and ambitious with strong foundations. We know from experience, as fellow entrepreneurs, the discipline it requires to start a business, scale a business, and exit a business.  Our mission is to drive long-term value for our investors, companies, and shareholders.

We look to partnering with management teams and entrepreneurs to build successful businesses across a broad range of industries and geographies.   People do business with people they like and trust. We are deeply committed to building and sustaining long-term internal and external partnerships, grounded in trust and transparency. We know it takes years to build a strong partnership and reputation, while they can be ruined in just a few minutes. We seek continually to understand and align the interests of all stakeholders, and we treat everyone with fairness, compassion, and respect.  At RedRock, we believe in these core values, and hold our Team to these standards.